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After many months of development and testing, the new AMSOIL website will be officially released on Wednesday, December 12. The fully redesigned website will offer improved navigation and ease of use for online shoppers. The site leverages the latest e-commerce strategies to help online shoppers quickly find what they need and make a purchase.
- Product focused – AMSOIL products are featured front-and-center with plenty of opportunities to “Buy Now” and “Learn More.”
- Multiple ways to shop – Consumers are offered the opportunity to browse by product category (motor oil, grease, etc.) or by equipment type (ATV, auto/light truck, etc.) and can review new versions of the same popular landing pages found on the classic AMSOIL website.
- Enhanced shopping features – Customers can fine-tune their selections by narrowing results by viscosity or drain interval, and can access AMSOL product guides directly from the store to verify that they have the correct products for their applications.
- Designed for a wide range of web devices – The new website has been created to react to the screen size of the devices customers use when browsing. Smaller devices, such as tablets and smart phones, are served simplified page layouts and navigation. This reactive design allows for a consistent look and feel of the website across all platforms and ensures a great experience no matter what device is used for shopping.
Here is the link to the new AMSOIL Website and Online Store: AMSOIL Website and Online Store