ALTRUM Product Division of AMSOIL

The altrumlogosmallStory

The ALTRUM Division of AMSOIL, INC. represent a healthy lifestyle. “We’re on target with the ALTRUM products for value, quality and performance.” — Al Amatuzio

ALTRUM – Past, Present and Future

During Lieutenant Colonel Albert J. Amatuzio’s service as an award-winning jet fighter pilot, he knew that the most important part of an airplane is the pilot, and he did his best to stay in top physical condition.

Amatuzio’s belief was that a higher level of physical performance and well-being could be attained through proper nutrition. In 1985 he brought this principle of health through better nutrition to AMSOIL INC. with the founding of the ALTRUM nutritional product line. It became the flagship line for the ALTRUM Division.

ALTRUM products will always be on the cutting edge. In the future, ALTRUM will continue to provide the same excellence in health products that AMSOIL first established for lubricants in 1972.

The driving force behind the ALTRUM Division has been Al Amatuzio’s unwavering belief that good nutrition and a healthy lifestyle are vital to success.


That brings us to where the ALTRUM Division is today. Al Amatuzio made history by developing the world’s first synthetic motor oil, and for many, he made history when he expressed the importance of health and nutrition by creating the ALTRUM Division.

We pride ourselves on providing premium products that promote a healthy lifestyle. The ALTRUM Division remains dedicated to the solid principles of high quality and high performance that are the foundation of AMSOIL INC.